We at Essential Data know that to stay essential, we have to stay relevant. That’s why we are completing an overhaul of our website, branding and processes going into September 2020. Even though we suffered the pandemic, we now employ a diverse SEO and web development team. Learn why Essential Data Corporation has rebranded, what’s changed, and what hasn’t.
Why has Essential Data Corporation Rebranded?
In order to build back better and keep up in the digital age, companies need to evolve their brands. Although we have been ahead of the curve in many ways (we have used remote offices since 2002!), our company has been slow to modernize in user-focused aspects of our brand. To remedy this, our CEO and founder, Antoinette Allocca, hired a team of three SEO and social media specialists to revamp our website, our strategy, and user interface for clients, new and old.
Furthermore, with the help of our newly minted team, the upper leadership in EDC have determined a new strategy to take EDC into the 2020s.

What’s changed?
EDC’s philosophy remains the same: provide effective, essential technical and documentation services, business intelligence, and business consulting services in a manner that is highly personalized and detail-oriented with quality guaranteed at no additional cost.
Moreover, we are updating our brand to focus more heavily on technical writing and documentation services. Our new logo emphasizes this important shift: notice the logo includes the impression of a pencil. This demonstrates our commitment to maintaining our existing quality of documentation but is also clean and modern. We believe that to stay relevant, we must continue our tradition of high-value documentation and business analysis services while keeping in mind the changing aesthetics of the consumer.
Also, Essential Data is establishing a new website at the same address as before: essentialdata.com. Our new website is easier to navigate and more visually appealing. We are confident that users will enjoy an updated interface and find exactly what they hope to find.
What’s staying the same?
When you or your business contact Essential Data, you can remain certain that our end materials are of the highest quality and that the process will remain highly personalized and seamless. Our Engagement Managers remain the touchstone of our business model. With over thirty local offices, there is a team waiting to be built for you and your business no matter where you’re located.
We build our teams for you, not the other way around. Our technical writers each have decades of experience, dedication to pristine work, and great diversity of talent and expertise. Rest assured that the perfect team for your project or business overhaul is waiting for you at EDC.
Essential Data offer the same services at the same high standard. Our talented teams excel in technical writing and documentation services, business analysis, business intelligence services, IT staffing, and training. EDC will fulfill the needs of any and every project with a diverse staff of experienced professionals
Conclusion
Although we may have a new look, nothing about our quality of work has changed. We remain the gold standard for technical writing and documentation services in the country. With hundreds of happy clients across numerous industries for over thirty years, EDC will continue to excel with any and every challenge.
Contact a local office today, email sales@edc.us or call at 800-221-0093